In 2019, the Crown revealed one of its top-secret Daytona drops, which was a flashy Rolex watch with diamond rivulets running over the dial. Not only due to the fact that the watch is unique and still cold from the manufacturer, but also due to the fact that it has quickly earned the moniker “Ice,” it is an ideal accessory for an NBA superstar such as Anthony Davis. After the watch was released, collectors started calling the striped piece that had dazzling subdials the “Eye of the Tiger.” This moniker stuck for quite some time.

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The Rolex Daytona “Eye of the Tiger” that Anthony Davis wears.

The understated elegance that is characteristic of Rolex only serves to heighten the allure of the brand’s gem-set models. There is a rare sapphire-set Submariner and an extra-icy GMT “Pepsi” that stand out, but the Daytona is the item that has profited the most from Rolex’s mischievous streak.

Rolex with rainbow-colored diamonds set into it

Since it was released a year ago, the diamond-studded watch’s value has tripled, thanks to the growing popularity of the watch among celebrities like Mark Wahlberg and NBA star Anthony Davis.

Rare Audemars Piguet Royal Oak Watch Belonging to Anthony Davis